A$AP Ferg Listening Party — UGG Feel House
A customization workshop produced for UGG Feel House in collaboration with A$AP Ferg. Guests customized their UGGs using rhinestone iron-ons, embellished patches, and letterman-style embroidery elements.
The activation was structured as a bar-style setup: guests approached the station, laid out their selections, and worked directly with the team to assemble their designs. The workshop operated as a hands-on extension of the listening party.
FROM THE EVENT
ARTIST EVENT CUSTOMIZATION BY ORIGINAL ROSE
Original Rose produces customization stations for listening parties, artist collaborations, and celebrity-hosted brand events in New York City and nationwide. Rhinestones, patches, embroidery elements, and engraving run as a bar-style setup where guests lay out their selections and work directly with the team. At UGG Feel House, the station ran alongside A$AP Ferg's listening party.
FAQ
Can a customization station run at a listening party or artist event?
Yes. The station operates as a hands-on extension of the event, with guests customizing pieces while the program runs. At UGG Feel House, the workshop ran alongside A$AP Ferg's listening party.
What customization was offered at the UGG Feel House event?
Rhinestone iron-ons, embellished patches, and letterman-style embroidery elements, assembled with guests at a bar-style station.
How does the bar-style setup work?
Guests approach the station, lay out their selections, and work directly with the team to assemble their designs. Each piece is finished during the event.