A live embroidery event marking the fifth anniversary of Nanamica’s SoHo store. Drawing from Nanamica’s design archives, a menu of archival motifs was developed for guests to select for on-site embroidery on custom tote bags.
Options included 3M reflective and UV-responsive finishes, referencing the engineered performance of Nanamica’s fabrics and their integration with GORE-TEX. Produced in collaboration with Sesame Projects, the celebration featured a mix of local and Japanese vendors, reinforcing Nanamica’s transnational design language. Olivia Rose was photographed and featured as part of the campaign, shot by Koki Sato.
Nanamica
Client
Nanamica
Producer
Sesame Project
Project Type
Design / Embroidery
Location
Greene St, NY
Year
2025
5th Year Anniversary
A live embroidery event marking the fifth anniversary of Nanamica’s SoHo store. Drawing from Nanamica’s design archives, a menu of archival motifs was developed for guests to select for on-site embroidery on custom tote bags.
Client
Nanamica
Producer
Sesame Project
Project Type
Design / Embroidery
Location
Greene St, NY
Year
2025
Options included 3M reflective and UV-responsive finishes, referencing the engineered performance of Nanamica’s fabrics and their integration with GORE-TEX. Produced in collaboration with Sesame Projects, the celebration featured a mix of local and Japanese vendors, reinforcing Nanamica’s transnational design language. Olivia Rose was photographed and featured as part of the campaign, shot by Koki Sato.
